CIRCLE TIME

It is a fictional platform company, Circle Time. The company makes a perfect circle by working 24 hours without a gap.

The website introduces the company’s services. 24Hour Service provides 24 hours awake human intelligence rental service. In the 24Hour Service, microtasks and multitasking, which are the main drivers of the platform capitalism, appear as an image of cloned humans over and over again. In the 24Hour Service, the workers divide all the ability and sell it in the form the buyer wants. The Free-Time Service provides services that lend human attention during free time. In the Free-Time Service, humans sell all kinds of human attention. Detailed service items are introduced on the website.

The images of the main page for each service refer to the scene of a musical Light of a Factory, created by the labor movement of South Korea in the 1970s. The musical covered the lives of workers at the time. In the 1970s, South Korea was under a dictatorship. Big companies were at the center of the economic system. Workers had to work for long hours, and there was no human right for them. The original scene of the musical referenced in the 24Hour Service portrays the situation that workers injured in the factory. The image of the Free-Time Service imagines what they would look like if they exist today.

The practice explores how new technology and capitalism combine and how they occupy our time and even our body and mind.